Our Spirit.
Introducing Our ‘Raised By Colombia’ Campaign
Discover the extraordinary story behind Colombian avocados—where nature’s design meets generations of heritage to create fruit that’s more than just produce. It’s culture you can taste.
This campaign celebrates the unique journey of Colombian avocados, from volcanic slopes to your table. Through a powerful blend of cinematic storytelling and authentic heritage, we invite you to experience what makes Colombian avocados truly exceptional.
Built on three pillars of truth—nature’s extraordinary design, deep-rooted Colombian spirit, and reliable partnership—our story connects with consumers who value authenticity, quality, and the heritage behind their food choices. Every Colombian avocado carries the pride of 80,000 families and the wisdom of generations who don’t just work the land, but live it.
More Than Fruit.
More Than Science.
It's Colombia!
They say no two raindrops are the same. But here in Colombia, every drop carries more. Our avocados aren’t just grown—they’re nurtured. Nurtured by mountain rain and volcanic soil, Colombian avocados are cultivated by growers with generations of farming tradition.
Raised By Rain
Born in the Andes. Steeped with stories. This rain doesn’t simply feed the land—it shapes it. Over 100 inches fall annually, nourishing the roots through natural irrigation. Every drop carries the memory of volcanic peaks and the promise of fruit that stays fresher, travels farther.
In these highlands, avocados aren’t just grown—they are raised by rain, ripened by sunlight, and sustained by fertile volcanic soil. The result is a fruit with resilience in its skin, richness in its flesh, and a story worth sharing across the globe.
From orchard to table, every avocado is a reflection of its origin—authentic, natural, and deeply connected to the land that gave it life.
Raised By Culture
Hands that know this soil like family. Each harvest is more than work—it’s tradition. Every avocado is hand-picked with care, honoring generations of expertise passed down through families.
Maintaining a minimum of 23% dry matter, our fruit reflects a standard of quality that ensures consistent texture, superior taste, and the authenticity that only comes from people who treat farming as heritage.
Raised By Tradition
Same land. Same grit. Same spirit.
The pride of generations who don’t just work the land—but live it. Two distinct growing seasons across 8 regions provide year-round availability, supporting permanent retail programs without seasonal supply gaps.
Discover Avocados from Colombia
Dive into our newly developed educational tools tailored to help your team understand what sets Colombian avocados apart. From their unique origin to their exceptional quality and year-round availability, discover why Avocados From Colombia belong at the top of your produce lineup.
The Story Behind the Brand
Data Sheet
Sell Sheet
Avo Playbook
Supplier Members
Tri-Fold Brochures
Retailers
Partner with us to bring Colombian avocados to your customers with compelling campaign materials.
Media & Influencers
Access our press kit, campaign assets, and connect with our team for stories and collaborations.
Industry Events
Meet us at the 2025 IFPA Global Produce & Floral Show and other upcoming trade shows. Explore our booth design and promotional materials to experience our campaign firsthand.
Digital Advertising
Social Advertising
Display Bins & Merchandising Boxes
